Job searching is about sales and the product you are selling is you! If no one knows about your product, who will buy it? So says the career center at Fordham University’s Graduate School of Education in a helpful article on using the art of self-promotion during your job search. To help you become a better self-promoter, the article includes a self-evaluation questionnaire and other advice from business coach Peggy Klaus’ book BRAG! The Art of Tooting Your Own Horn Without Blowing It.